Business Writing

We do the words. So you can do the business.

Parkside offers editing and writing services for business across the whole range of written communications. Take a look at the list below for some examples:

Small but significant changes: snappier headings and commentary can lift a PowerPoint presentation so that your insights hit the target audience and keep them listening. Editorial Parkside will not create your presentation for you (sorry!) but we can make sure your hard work is fully appreciated by your audience.

Sharpening the message: we can work through any kind of business report, comment on its readability and organisation, and suggest enhancements. This could simply be about what goes into the executive summary, or what elements could become footnotes or sidebars. Or it could involve a re-write to make a technical report accessible, say, to the general business media. The service we offer is one built on sound editorial practice, a rigorous approach to content and organisation, and is informed too by a journalistic appreciation of salient points for specific audiences.

Your marketing, your voice: on your website, on social media, and in print media, we can help you engage the people you want to do business with, by looking at the words you use and signals this sends out. So we can edit your existing copy, or help you to create new pages, new messages, and a new kind of voice that suits where your business is going.

The Corporate Narrative: we talk a lot about ‘direction of travel’ in business, but this does not mean much without a clear sense of where an organisation has been and how that backstory is impacting the trajectory it’s following right now. So you can think of a company narrative as a kind of GPS map that makes sense of where you are right now, and communicate this to stakeholders.

Scriptwriting: once you include video footage into your marketing mix, you will probably find you need the talents of a scriptwriter to bring words and pictures together. Editorial Parkside has a qualified and experienced film and TV scriptwriter on the team, able to write to existing footage, as well as provide storyline advice for new projects.

Speechwriting: From a few casual words to open a reception or a drinks party, through to a full-length conference speech or keynote, we can get the spoken words to flow and the audience to listen. You can start with your own existing draft, come with a few thoughts and ideas, or start from scratch: we’ll work with you and your team to make it happen.